Online Gaming Chatbots for Customer Support and Small Talk
Big Data and Predictive Analytics for Estimating Customer Behavior
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PwC predicts that AI could add $15.7 trillion to the global economy by 2030. With AI transforming virtually every industry, this prediction is easy to believe. The iGaming industry, which deals with poker, online casinos, sports betting, and other online games, is no exception. AI solutions can improve user experience, recommend games based on user behavior and similar users’ preferences, detect fraud and bots. Let’s discuss in more detail some of possible AI applications in iGaming.
Online Gaming Chatbots for Customer Support and Small Talk
Big Data and Predictive Analytics for Estimating Customer Behavior
Either when encountering a problem or having a few seconds to wait, online game players will need a chatbot. In terms of customer support, AI chatbots can handle up to 75% of issues, providing quicker responses and saving operators costs. As to small talk, the level of conversation an AI chatbot is capable of sustaining can surprise you.
Understanding what players need and what they are going to do gives operators of online casinos and sports betting platforms chances to provide better service in many ways.
Some applications of Big Data and Predictive Analytics in iGaming:
Launching a new game or redesigning an old one is a risky business. What if your players don’t like it and you will lose your investments? Sentiment analysis opens up possibilities for early response to users’ dissatisfaction. Knowing what users think, you can act and style out before it’s too late.
The benefits of Sentiment Analysis lies in the fact that it gives you subjective data (the design is too boring), misperceptions, reach the users that didn’t buy the game, get feedbacks posted in different languages.
Opinions of your users let you be on the same page with them and apply a proactive approach in your business. Show the players that you listen to them and care about their needs.
Looking for a technological partner to help embed AI, ML, and Predictive Analytics into your online gaming or sports betting solution?
Fraud threatens the reputation of your brand and deters players. Account takeovers, game hacks, fake licensing, credential ripoffs, spam, and bots are difficult to combat using conservative methods, but AI grants you the tools to change the equation. Machine Learning systems that track all the tiniest game events and detect fraud patterns in real time can put an end to malicious activity at your gaming or sports betting platform.
The advantage of Machine Learning solutions centers on their ability to learn and improve their algorithms. In comparison to static fraud detection systems, this ability keeps them afloat and impedes their bypassing by fraudsters.
Read more about our AI expertise and iGaming offering, case studies of development a Sentiment Analysis module and an Intelligent Chatbot.
Natalya is a bright personality and a charismatic person that makes any undertaking engaging. She began as a language and writing specialist, but soon understood that her way leads to communication and business development. Today, Natalya is responsible for growing the company business on DACH market, with the dedicated focus on Automotive, Logistics, Healthcare.
Linkedin profileOnline Gaming Chatbots for Customer Support and Small Talk
Big Data and Predictive Analytics for Estimating Customer Behavior
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