Sigma Software CEO Katherine Tuluzova has been named an honoree in the AI Media Innovators category of the AdExchanger Top Women in Media & Ad Tech Awards 2026, recognizing women who are driving meaningful innovation and shaping the future of media, advertising, and AI.
The 2026 AdExchanger Top Women in Media & Ad Tech program celebrates an exceptional group of leaders representing organizations such as The Walt Disney Company, The Trade Desk, NBCUniversal, Microsoft AI, Roku, DoubleVerify, and many others. As AdExchanger puts it, these women are setting the standard for what comes next across the industry, and Katherine is a clear example of a leader at the intersection of AI, AdTech, and digital innovation.
She leads the company’s global strategy and AI transformation initiatives and plays an active role in the broader technology and advertising ecosystem.
Most recently, Katherine was appointed to the Board of Directors of IAB Tech Lab, the global standards body behind many of the protocols that power the digital advertising ecosystem. In this role, she contributes to initiatives shaping the future of agentic advertising and AI-powered media technologies.
“Congratulations to all the remarkable women recognized by AdExchanger this year. It is an honor to be included among leaders who are helping shape the future of our industry. AI creates tremendous opportunities, but realizing its potential requires collaboration between technology leaders, businesses, and industry organizations. I am excited to contribute to that transformation alongside our clients, partners, and the broader technology community.”
This latest recognition adds to Katherine’s growing list of international achievements, including the North America Global Leadership category of the WOMEN IN TECH® Global Awards 2026, and reflects the impact she continues to make both within Sigma Software and across the global technology community. As AI reshapes the future of media, marketing, and software engineering, her work focuses on ensuring innovation is practical, scalable, and grounded in real business value.
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